The Cacao Lab Journal

Jason Proffitt
In Conversation with Sarah Seads: Ultra-Athlete, Training Coach, and Cacao Lover

In Conversation with Sarah Seads: Ultra-Athlete, Training Coach, and Cacao Lover

Sarah Seads is an ultra-athlete and coach residing on British Columbia, Canada. She has had some momentous shifts in the way she looks at the mental and physical aspects of training and life in the past year, allowing her to unlock some dynamic new mental tools and obtain a new level of performance. As a member of the Cacao Lab community, we are naturally interested in how cacao has played a role in her transformation, but as we sit down for a conversation, we find that it is but one part of a truly inspiring way of looking at intuition-based living...

Read more →


Jason Proffitt
The Teachings of Our Recent Journeys into the Amazon

The Teachings of Our Recent Journeys into the Amazon

Have you ever experienced going into nature, whether a forest in the mountains or the rainforest, and felt a sense of peace and clarity that is difficult to put into words? It is as if all the different energies that co-create these important places activate an aspect of ourselves that reflects our true essence. This tranquility and clarity is much more difficult to access when we are so distracted by the noise pollution and overstimulation of a busy city life. The jungle has become a very important part of my life to better understand my purpose and role, to get...

Read more →


Florencia Fridman
Woman meditating at Cacao Ceremony

How to Integrate After a Cacao Ceremony: Ceremony Series, Part III

Integration is one of the most important parts of any experience we encounter. Just as we go through a process of digestion after a meal to absorb the nutrients, nourish our bodies and release what won’t serve us, we have must have a process of assimilation after any experience to serve our highest potential. When it comes to Cacao ceremonies this is also the case. Here we share some useful tips to use to integrate the teachings of a ceremony in the days and weeks that follow.   Ceremonies and rituals can be experiences in many different ways, and what...

Read more →


Jason Proffitt
The Simple Truths of Cacao Cultivation

The Simple Truths of Cacao Cultivation

In our journeys to see our Cacao-raising partners in Ecuador, we’ve learned an incredible amount about picking quality Cacao, sustainable cultivation methods, and the plant genealogy that separates the good Cacao from the truly great. It’s truly amazing the depth to which an interest in a particular plant can open your world to so many different realms of knowledge. Natural slope drainage techniques that use gravity to accumulate precious water during the dry season? Sure, let’s talk about it for an hour! But the thing that strikes us continually whenever we visit is the wisdom of our partners. Beyond technical...

Read more →